At Zield, we believe everyone deserves to feel safe and empowered no matter their age, gender, or physical strength. In the UK where traditional self-defence tools are prohibited and personal safety is too often left to chance, we are pioneering a new era of protection. Our mission is to break the cycle of fear and vulnerability by developing cutting-edge, legal, non-lethal self-defence technology that truly works. We are here to put power back in your hands, give you the confidence to stand up for yourself and others, and be a beacon of hope in an increasingly uncertain world.

We’re not just offering products—we’re leading a movement to make the UK safer for all. You deserve to live free from fear. We’re here to make that happen.